PSA: October 2024 - Cybersecurity Month is not just for the Tech-Savvy Lawyer!

Its cyber Security Awareness month - are you cyber secure?

As we enter October 2024, it's time once again for Cybersecurity Awareness Month. This annual event, now in its 21st year, serves as a crucial reminder for lawyers to prioritize digital security in their practices. In an increasingly interconnected world, protecting client data and maintaining the integrity of our legal systems has never been more important. Let's explore some essential cybersecurity tips for lawyers of all tech levels, drawing from our previous discussions and expert insights.

The Basics: Foundational Cybersecurity Practices

Even if you're not a tech wizard, there are simple steps you can take to significantly enhance your firm's cybersecurity:

Password Protection and Authentication

Start with the basics: ensure all your devices are protected with strong passwords or passcodes. Use complex, unique passwords for each account, and consider implementing a password manager to keep track of them securely. Additionally, enable two-factor authentication wherever possible, adding an extra layer of security to your accounts.

Keep Systems Updated

Regularly updating your operating systems and software is crucial. These updates often contain critical security patches that protect against newly discovered vulnerabilities. Don't ignore those update notifications – they're your first line of defense against emerging threats.

Secure Your Network

When working remotely, avoid using public Wi-Fi networks. Instead, use your phone's personal hotspot or a reliable VPN service to encrypt your internet connection1. This practice is essential for maintaining client confidentiality and protecting sensitive data.

Advanced Strategies: Leveraging Technology for Enhanced Security

Even solo and small firms need to be cyber secure!

For those ready to take their cybersecurity to the next level, consider these more advanced strategies:

Embrace AI-Powered Security Solutions

As discussed in our recent blog post on Time's 100 Most Influential People in AI, artificial intelligence is revolutionizing cybersecurity. Look into AI-powered security tools that can provide real-time threat detection and response, offering what we've termed "precision cybersecurity".

Implement Endpoint Detection and Response (EDR) Systems

EDR systems can monitor and respond to suspicious activities on your devices in real-time. This proactive approach can help prevent breaches before they occur.

Regular Security Audits and Penetration Testing

Consider conducting regular security audits of your systems and networks. Penetration testing, where ethical hackers attempt to breach your systems, can reveal vulnerabilities you might have overlooked.

The Human Factor: Training and Awareness

Stay on top of trends and reports of cyber issues and how they may impact your practice!

Technology alone isn't enough – your team plays a crucial role in maintaining cybersecurity:

Phishing Awareness Training

Phishing remains one of the most common entry points for cyberattacks. Regularly train your staff to recognize and report phishing attempts. Consider running simulated phishing exercises to test and improve your team's awareness.

Develop a Cybersecurity Policy

Create a comprehensive cybersecurity policy for your firm. This should cover everything from acceptable use of technology to incident response procedures. Make sure all staff members are familiar with and adhere to this policy.

Foster a Security-First Culture

Encourage open communication about security concerns. Create an environment where staff feel comfortable reporting potential security issues without fear of reprimand.

Staying Informed: Continuous Learning

The cybersecurity landscape is constantly evolving. Stay informed about the latest threats and best practices:

Follow Reputable Sources

CISA is America's Cyber Defense Agency
NATIONAL COORDINATOR FOR CRITICAL INFRASTRUCTURE SECURITY AND RESILIENCE

Keep an eye on authoritative cybersecurity sources like the Cybersecurity and Infrastructure Security Agency (CISA) for the latest advisories and guidelines.

Attend Webinars and Workshops

Take advantage of educational opportunities. For instance, CISA is hosting several webinars throughout October 2024, covering topics from protecting school systems to addressing the cybersecurity workforce gap.

Leverage The Tech-Savvy Lawyer Resources

Don't forget to revisit our podcast Episode #39, where we discussed essential cybersecurity tips with expert Tom Lambotte. This conversation provides valuable insights tailored specifically for lawyers.

Final Thoughts: A Year-Round Commitment

While Cybersecurity Awareness Month provides a focused opportunity to assess and improve our digital security practices, it's crucial to remember that cybersecurity is a year-round necessity. The threats we face are constant and evolving, requiring ongoing vigilance and adaptation. By implementing these tips and staying informed about the latest developments, we can protect our clients, our practices, and the integrity of our profession.

Remember, cybersecurity is not just about technology – it's about people, processes, and continuous improvement. Whether you're a solo practitioner or part of a large firm, every step you take towards better cybersecurity makes a difference. Let's use this Cybersecurity Awareness Month as a springboard for ongoing security enhancements throughout the year.

Stay safe, stay informed, and let's continue to raise the bar for cybersecurity in the legal profession.

MTC: 💼✨Explore smart, budget-friendly tactics to stay competitive in the digital age 🌐💡.

Lawyer maarketing has long surpassed just putting an ad in yellow pages!

In today's digital age, the legal profession faces unprecedented challenges and opportunities when it comes to marketing. For solo practitioners and small law firms, the need to establish a strong online presence and attract clients has never been more critical. However, with limited resources and tight budgets, many smaller practices struggle to compete with larger firms' marketing efforts. Let’s explore some cost-effective marketing strategies tailored for small law firms, offering practical insights on how to maximize impact without breaking the bank.

The Power of Content Marketing

Content marketing has emerged as a cornerstone of effective legal marketing strategies. By creating and sharing valuable, relevant content, small firms can establish themselves as thought leaders in their practice areas. This approach not only attracts potential clients but also builds trust and credibility.

Start by identifying your target audience and the legal issues they care about most. Develop a content calendar that addresses these topics through blog posts, articles, and social media updates. Remember, consistency is key – aim to publish content regularly to maintain engagement and improve your search engine rankings.

Consider leveraging different content formats to cater to various preferences:

• Write informative blog posts that answer common legal questions

• Create short video explainers on complex legal topics

• Develop infographics that simplify legal processes

• Host webinars or podcasts to discuss trending legal issues

By diversifying your content, you can reach a broader audience and demonstrate your expertise across multiple platforms.

Harnessing the Power of Social Media

Harnessing social media can help expand your network and potential client base!

Social media platforms offer small law firms an unparalleled opportunity to connect with potential clients and referral sources. However, it's crucial to approach social media strategically rather than trying to maintain a presence on every platform.

Focus on the platforms where your target clients are most active. For many law firms, LinkedIn is an excellent starting point, offering opportunities to network with other professionals and showcase your expertise. X fna “Twitter” can be valuable for sharing quick legal insights and engaging in industry discussions. Facebook and Instagram may be more suitable for firms with a local focus or those targeting individual clients rather than businesses.

Remember, social media success isn't just about broadcasting your message – it's about engaging in conversations and building relationships. Respond to comments, participate in relevant groups, and share content from other reputable sources to demonstrate your involvement in the legal community.

Optimizing for Local Search Engine Optimization (SEO)

For small law firms serving specific geographic areas, local SEO is a game-changer. Remember, SEO (search engine optimization) is the process of improving a website's visibility and ranking in search engine results pages through various techniques like content optimization, technical improvements, and building authority, with the goal of increasing organic traffic from relevant searches. By optimizing your online presence for local searches can help you appear in the coveted "local pack" on Google search results, increasing visibility to potential clients in your area.

Start by claiming and optimizing your Google My Business listing. Ensure your firm's name, address, and phone number (NAP) are consistent across all online directories and your website. Encourage satisfied clients to leave reviews on Google and other relevant platforms, as positive reviews can significantly boost your local search rankings.

Incorporate location-specific keywords into your website content and meta tags. Create separate pages for each practice area and location you serve, optimizing them for local search terms. For example, "family law attorney in [City Name]" or "personal injury lawyer [Neighborhood]."

Networking in the Digital Age

While traditional networking remains valuable, digital networking has opened up new avenues for small law firms to build relationships and generate referrals. Participate in online legal forums, contribute to legal blogs as a guest author, and engage with local business groups on social media.

Consider hosting or participating in virtual events, such as online panel discussions or Q&A sessions. These events can help you showcase your expertise to a broader audience without the costs associated with in-person events.

Leveraging Email Marketing

Email marketing remains one of the most cost-effective ways to stay in touch with current and potential clients. Build an email list by offering valuable content in exchange for sign-ups, such as e-books, legal guides, or newsletters.

YOu can use email marketing platforms to help market yourself!

Segment your email list based on practice areas or client types to ensure you're sending relevant content to each group. Use email to share firm updates, legal insights, and helpful resources. Remember to keep your emails concise, informative, and compliant with anti-spam regulations.

Example platforms include:

• Mailchimp* - One of the most popular email marketing platforms, known for its user-friendly interface and wide range of features.

• Constant Contact - Offers email marketing services along with other digital marketing tools, particularly popular among small businesses.

• Brevo (formerly Sendinblue) - Provides email marketing, SMS marketing, and automation tools for businesses of all sizes.

• GetResponse - An all-in-one marketing platform that includes email marketing, landing pages, and webinar hosting.

• Campaign Monitor - Known for its drag-and-drop email builder and advanced segmentation features.

• AWeber - Offers email marketing and automation tools, particularly popular among bloggers and small businesses.

• Klaviyo - Specializes in email marketing for e-commerce businesses, with strong integration capabilities.

• Moosend - Provides affordable email marketing solutions with automation features.

• ConvertKit - Tailored for creators, bloggers, and online businesses, focusing on simplicity and automation.

• Drip - Offers email and SMS marketing tools with a focus on e-commerce businesses.

These companies offer a range of features and pricing options to suit different business needs and budgets.

Measuring and Refining Your Efforts

One of the advantages of digital marketing is the ability to track and measure your efforts accurately. Use tools like Google Analytics to monitor website traffic, social media insights to track engagement, and email marketing metrics to assess the effectiveness of your campaigns.

Review these metrics regularly to understand what's working and what isn't. Be prepared to adjust your strategy based on these insights. Marketing is an iterative process, and what works today may need to be refined tomorrow.

What Not To Do with Your Online Marketing

I can’t emphasize enough that you need to be careful when going online. 🚨 Don’t give you states bar counsel and excuse to come after you.  

🚨 🛜 🚨

I can’t emphasize enough that you need to be careful when going online. 🚨 Don’t give you states bar counsel and excuse to come after you.   🚨 🛜 🚨

Remember the “Don’ts” in Lawyer Online Marketing:

Be careful when you market on line! There are many rules of ethics you need to follow when online!

1. Make false or misleading statements: Avoid exaggerating claims about your services, experience, or success rates. Don't use superlatives like "the best" or "the most successful" without factual substantiation.

2. Claim specialization or expertise without proper certification: Most state bars prohibit lawyers from claiming to be specialists or experts unless they have specific certifications.

3. Offer legal services in unauthorized jurisdictions: Be careful not to advertise or promote services in areas where you're not licensed to practice.

4. Share confidential client information: Never disclose client details or case information without explicit consent, even in anonymized case studies.

5. Provide specific legal advice: Avoid offering personalized legal counsel through your blog or website, as this could inadvertently create an attorney-client relationship.

6. Use client testimonials improperly: In some jurisdictions, client testimonials are restricted or prohibited. Where allowed, ensure they don't guarantee outcomes or mislead potential clients.

7. Solicit clients directly: Avoid unsolicited communications or direct solicitation of potential clients, especially in person or through real-time electronic contact.

8. Compensate for recommendations: Don't pay or offer anything of value in exchange for testimonials or referrals.

9. Guarantee outcomes: Avoid making promises about case results or implying that past successes guarantee future outcomes.

10. Misrepresent fees or costs: Be transparent about fees and avoid misleading statements about costs associated with your services.

11. Blur personal and professional lines on social media: Maintain professionalism in all online interactions and avoid sharing content that could be seen as unprofessional or unethical.

12. Violate client confidentiality in case studies or blog posts: Even if anonymized, ensure that case details cannot be traced back to specific clients.

By avoiding these practices, lawyers can maintain ethical standards in their online marketing efforts while still effectively promoting their services.

My Final Thoughts 🤔

Effective marketing for small law firms doesn't have to be expensive or overwhelming. By focusing on content creation, strategic social media use, local SEO optimization, digital networking, and targeted email marketing, small firms can build a strong online presence and attract clients without breaking the bank.

Remember, the key to successful marketing is consistency and authenticity. Stay true to your firm's values and expertise, and focus on providing value to your target audience. With patience and persistence, these cost-effective strategies can help your small law firm thrive in an increasingly competitive digital landscape.

As the legal industry continues to evolve, embracing these digital marketing strategies will not only help you attract new clients but also position your firm as a forward-thinking, tech-savvy practice ready to meet the challenges of the modern legal marketplace.

#Stay tuned as I’ll talking about how up your online game by spending a little more money in a future post!

❗️ 📢 ❗️

#Stay tuned as I’ll talking about how up your online game by spending a little more money in a future post! ❗️ 📢 ❗️

MTC

Happy Lawyering!

Shout Out: Jeff Richardson's Review of the New iPhone 16 - A Lawyer's New Best Friend

Shout out to Jeff Richardson, a previous guest on The Tech-Savvy Lawyer.Page Podcast, for his insightful post on why lawyers will love the new iPhone 16 models. Jeff is blogger at iPhoneJD and cohost with Brett Burney of In The News, a popular podcast about all things Apple. Jeff highlights several features in the new iPhone that will benefit legal professionals:

1. The new Camera Control button for quick, high-quality photo and video capture

2. The versatile Action button for customizable shortcuts

3. Apple Intelligence for enhanced productivity and information retrieval

4. Improved battery life for long workdays

5. Advanced camera capabilities for better documentation and evidence gathering

Jeff's detailed analysis showcases how these upgrades can streamline a lawyer's workflow and improve their mobile productivity. Check out Jeff's full post and his blog for more tech insights for lawyers!

Happy Lawyering!!!

MTC: From Fast Food to Fast Justice: What Lawyers Can Learn from McDonald's Kiosk Revolution?!

What can mcdonald’s self-serve kiosks teach lawyers about autmomation and workflows

The rise of self-service kiosks at McDonald’s offers valuable lessons for the legal industry, particularly in how technology can streamline operations and enhance client service. As lawyers, we can draw parallels between these kiosks and the growing adoption of online scheduling, virtual receptionists, and secure payment portals in law practices.

McDonald's implementation of self-service kiosks has revolutionized their ordering process, reducing wait times and improving accuracy. Similarly, law firms can leverage online calendaring programs like Calendly or Acuity to streamline appointment scheduling. These tools allow clients to book consultations at their convenience, reducing the administrative burden on staff and minimizing scheduling conflicts.

Streamlining Client Interactions

Online Scheduling

Virtual receptionist services like Ruby Receptionists or Smith.ai can integrate with these calendaring systems, providing a seamless client intake process. Just as McDonald's kiosks free up staff to focus on food preparation and customer service, virtual receptionists can handle routine inquiries and scheduling, allowing lawyers and paralegals to concentrate on higher-value tasks.

Secure Payment Portals

Secure online payment portals such as LawPay mirror the efficiency of kiosk transactions. These platforms facilitate quick and secure payments, improving cash flow and reducing the time spent on billing and collections. The convenience factor for clients cannot be overstated – just as McDonald's customers appreciate the ease of kiosk ordering, legal clients value the ability to pay fees promptly and securely online.

Enhancing Client Data Collection

Some frontline automation can help potential clients and lawyers ensure Pcs find the right lawyer saving everyone valuable time and help prevent aGgravation.

The screening and data-gathering capabilities of online scheduling tools are akin to the customization options on fast-food kiosks. These features allow lawyers to collect essential information from potential clients before the initial consultation. This pre-consultation data gathering typically includes names, addresses, personal identification information, type of legal issue, and relevant details. By obtaining this information in advance, lawyers can ensure that the client's legal issue falls within their practice area(s). This proactive approach leads to more productive meetings and efficient case evaluations, ultimately streamlining the legal consultation process.

Integrated Workflow Systems

Integration of these technologies with law practice management software like Clio or Filevine creates a comprehensive workflow system. This integration allows for seamless data transfer between client intake, scheduling, case management, and billing – much like how McDonald's kiosks connect ordering, payment, and food preparation systems.

Shifting Staff Resources

The screening and data-gathering capabilities of online scheduling tools are akin to the customization options on fast-food kiosks. These features allow lawyers to collect essential information from potential clients before the initial consultation, including names, addresses, personal identification information, type of legal issue, and relevant details. By obtaining this information in advance, lawyers can ensure that the client's legal issue falls within their practice area(s). This proactive approach not only leads to more productive meetings and efficient case evaluations but also allows law firms to shift staff resources away from menial administrative tasks. Instead, staff can focus on more substantive work, such as case research, document preparation, and client support, thereby improving overall productivity and service quality.

Potential Pitfalls

impersonal automation can be off putting to some potential clients

However, as we embrace these technologies, we must remain mindful of potential pitfalls. The impersonal nature of kiosks has faced criticism in the fast-food industry, and lawyers must ensure that technology enhances rather than replaces the personal touch that is crucial in attorney-client relationships. Additionally, we must be vigilant about data security and ethical compliance, ensuring that our tech solutions meet the stringent requirements of legal practice.

Final Thoughts

The McDonald's kiosk revolution offers a compelling case study for the legal industry. By thoughtfully implementing similar technologies, lawyers can create more efficient practices, reduce overhead, and ultimately provide better service to their clients. The key lies in striking the right balance between technological efficiency and the personal, trust-based relationships that are the cornerstone of legal practice.

MTC

🪙 My Two Cents: Unlocking Legal Tech 🔓⚖️ How Attending LPM Conferences 📅 Shapes the Future of Law Practice! 🚀

As the Tech-Savvy Lawyer Blogger and podcaster, I regularly attend Law Practice Management (LPM) software conferences to stay at the forefront of legal technology trends. My recent experience at the 2024 LEX Summit, Filevine's user conference, highlighted why these events are crucial not just for me, but for all attorneys, regardless of their current LPM solution.

Why Attorneys Should Attend LPM Conferences

Attending LPM conferences offers significant benefits for lawyers, whether they're current users of a specific product or considering alternatives:

For Current Users:

Your legal tech ambassador in salt lake city, utah for filevine’s 2024 lex summit!

• Gain deeper knowledge of their LPM software

• Learn about new features and how to leverage them effectively

• Network with other users to share best practices

• Provide feedback directly to developers

For Those Using Competitor Products:

• Evaluate if their current LPM is meeting their needs

• Explore alternative solutions in a hands-on environment

• Compare features across different platforms

• Assess potential ROI of switching to a new system

LEX Summit 2024 Highlights

The 2024 LEX Summit, held from September 8-10 in Salt Lake City, Utah, showcased several exciting announcements from Filevine over the past year, including:

Deposition Assistant:

Filevine announced a soon-to-be-released Depo CoPilot application that will “transform the way you do depositions.”  Depo CoPilot is an AI-powered assistant that promises to revolutionize the deposition process for litigation attorneys. This innovative tool acts as a virtual second chair, providing real-time transcription, analysis, and support during depositions. Depo CoPilot empowers attorneys to capture critical information, identify discrepancies in witness testimony, and stay on track with pre-defined goals. The AI assistant can even recommend follow-up questions based on the deposition content, ensuring a thorough exploration of every line of questioning. Compatible with both in-person and virtual depositions, Depo CoPilot works seamlessly with popular video conferencing platforms. Interested individuals can join a waitlist at www.depocopilot.com.

Document Management System (DMS):

Docs by Filevine is a groundbreaking standalone DMS launched by Filevine to challenge established providers like iManage and NetDocuments. This innovative product offers unlimited storage at a flat rate, making it the first and only DMS on the market to do so while providing advanced features such as AI-powered OCR, e-signatures, and robust security at a significantly lower cost than competitors. Docs by Filevine includes a comprehensive suite of tools, including project activity feed, enhanced OCR capabilities, contact management, task management, email integration, and AI Document Review.

Streamlined Legal Billing and Payment:

Time, Billing and Payments by Filevine creates a seamless end-to-end workflow for law firms, allowing them to perform timekeeping, create and send invoices, and process payments all within a single platform. The system supports various fee agreements, including contingency, hourly, and flat fees, and accepts multiple payment methods such as ACH, credit, and debit cards. 

Ryan Anderson, Filevine's Founder and CEO, emphasized the company's vision of providing a unified software solution that integrates all aspects of law firm operations, moving beyond the limitations of "point solutions" to offer comprehensive tools for managing cases, documents and time. He compared his vision for Filevine with the introduction of Apple’s first iPhone. Steve Jobs recognized that people wanted a device to work as a phone, music player, and web browser, whether the public was aware of it or not. Through Filevine, Ryan is attempting to provide lawyers with a “single pane of glass” that provides the legal community with everything it needs.

The Value of Continuous Education in Legal Tech

Attending these conferences is crucial for my continuous education in legal technology, and the same holds true for all legal professionals. The legal industry is rapidly evolving, with 55% of firms expected to adopt AI for legal research in 2024. By participating in events like LEX Summit, attorneys can:

• Stay informed about emerging trends in legal technology

• Understand how AI and automation are transforming law practice

• Explore ethical considerations surrounding new technologies

• Gain hands-on experience with cutting-edge tools

Academy Award and Tony Nominated Jake Gyllenhall, star of Apple TV+'s Presumed Innocent headlined filevine’s 2024 lex summit conference!

Moreover, these conferences offer unparalleled networking opportunities - this year’s conference had over 1,000 legal professionals in attendance. Connecting with other legal professionals, technology vendors, and industry experts allows attendees to gain diverse perspectives on the challenges and opportunities facing the legal industry. And as an added bonus, we got to see and hear live Academy Award and Tony Nominated Jake Gyllenhall, star of Apple TV+'s Presumed Innocent!

The Evolving Legal Technology Landscape

The legal technology landscape is evolving rapidly, with new trends emerging constantly. The integration of AI and automation into case management systems is transforming how law firms operate. By attending conferences like the LEX Summit, I can stay ahead of these trends and provide my audience with timely, accurate information on how to leverage technology to improve their practice.

Events like LEX Summit also offer hands-on workshops, such as Filevine's Basecamp, which provide immersive training experiences. These sessions help attendees fully understand the capabilities of different LPM systems, which is invaluable when selecting and implementing the right technology for their firms.

My Final Thoughts

Whether you're a devoted user of a particular LPM or exploring alternatives, attending conferences like LEX Summit is invaluable. Attending these events provide a unique opportunity to deepen your understanding of legal technology, evaluate your current tools, and explore new solutions that could transform your practice.

As the Tech-Savvy Lawyer Blogger and Podcaster, my attendance at these conferences allows me to continue educating myself and sharing insights, helping legal professionals navigate the complex world of legal technology and harness its power to enhance their practice. For those in the legal field, staying informed and embracing innovation allows attorneys, legal staff, and judges to position themselves at the forefront of the evolving legal landscape. This proactive approach ultimately leads to better client service and more efficient legal practices.

MTC

Happy Lawyering!

MTC: How Time's 100 Most Influential People in AI Are Shaping the Future of Law!

This month’s release of Time's 100 Most Influential People in AI for 2024 serves as a critical signal for lawyers to evaluate their own use of artificial intelligence (AI) in legal practice. This list highlights some key figures who are shaping the AI landscape, offering insights into pressing issues such as privacy, security, and ethical AI deployment that lawyers should be aware of in today’s modern practice of law - note that I tried to keep this list focused to the more common consumer which includes lawyers as well.

Privacy and Personal Identification

Mark Zuckerberg, CEO of Meta, is notable for his influence on privacy issues, particularly through the development of AI-driven social media platforms. Lawyers should be aware of how AI can impact client confidentiality and data protection, especially given the vast data collection capabilities of platforms like Meta.

Machine Learning and Training

AI is impacting nearly every aspect of the practice of law.

Demis Hassabis, CEO of Google DeepMind, is recognized for advancements in machine learning, including projects like AlphaFold. Lawyers must consider how machine learning models are trained and the potential biases that could affect legal outcomes. Understanding these biases is crucial for ensuring fair representation and decision-making in AI-assisted legal processes.

Security

Jensen Huang, CEO of Nvidia, plays a pivotal role in AI hardware development, which is essential for secure AI applications. Legal professionals should prioritize understanding AI's security implications, particularly in safeguarding sensitive legal data from cyber threats.

AI Hallucinations

Sam Altman, CEO of OpenAI, is influential in developing generative AI models like ChatGPT, known for their potential to produce "hallucinations" or inaccurate outputs. Lawyers using AI for drafting or research must critically assess the reliability of AI-generated information to avoid misinformation in legal documents.

Ethical and Regulatory Considerations

The integration of AI and Justice is happening now!

Lina Khan, Chair of the Federal Trade Commission, is a key figure in shaping AI regulation. Her work underscores the importance of legal frameworks to govern AI use, ensuring compliance with ethical standards and protecting consumer rights. Lawyers should stay informed about evolving regulations to advise clients accurately and ethically. Not only would I encourage you to follow this blog for more information but the American Bar Association and your local Bar Association was well!

FINAL THOUGHTS

The individuals featured in Time's 100 AI list highlight the transformative impact of AI across various sectors, including law. For tech-savvy lawyers, these leaders offer insights into the challenges and opportunities presented by AI. By understanding the implications of AI on privacy, security, and ethical practice, lawyers can better integrate AI into their work, ensuring it enhances rather than hinders their practice.

I'm Off to a Conference! ✈️ 10 Essential Tech Tips for Lawyers Attending Professional Conferences!

Don’t forget to maintain your computer’s security when you attend public conferences!

I’m off to this year’s 2024 Lex Summit in Salt Lake City, Utah! As a lawyer attending professional conferences, whether it's for the American Bar Association, State Bar Associations, or Law Practice Management events, staying connected and secure is crucial. Here are some key tech considerations to keep in mind:

Secure Your Connection

When using free conference Wi-Fi, always connect through a VPN (Virtual Private Network). This encrypts your internet traffic, protecting sensitive client information and your personal data from potential eavesdroppers on the public network.

Guard Your Devices

Never leave your laptop, tablet, or smartphone unattended in conference rooms, even for a quick break. If you must step away, lock your screen or shut down completely. Additionally, ensure all your devices are password-protected in case of loss or theft.

Power Management

Don't count on having access to power outlets during sessions. Not all conferences provide extension cords for attendees. Bring a fully charged portable battery pack and consider a laptop with long battery life. If you do find an outlet, be courteous and share with fellow attendees.  Don’t forget to bring a surge protector with both single and multiple outlets (to share with your neighbors) to protect your tech from a power surge – you don’t want to your tech fried!

Some helpful tips when lawyers are attending conferences!

Strategic Seating

If you plan to work during sessions, choose your seat wisely. Look for spots near power outlets (if available) and with a clear view of presenters. End-of-row seats can provide easy access without disturbing others (PS: My favorite seat! 

Silent Mode

Always silence your devices before sessions begin. Nothing disrupts a presentation more than unexpected rings, dings, or notification sounds. Consider using vibrate mode for important alerts.

Digital Networking

Prepare for efficient contact exchanges. Have digital business cards ready through apps like Linq, or familiarize yourself with your smartphone's built-in contact-sharing features (like Apple's AirDrop for iPhone users).

Cloud Backup

Before the conference, ensure all your important files are backed up to a secure cloud service. This provides peace of mind and allows access to crucial documents if your device is lost or damaged.

Two-Factor Authentication

techNOLOGY SECURITY IS PARAMOUnt in public even when you are among a group of lawyers! 🙃

Enable two-factor authentication on all your accounts, especially email and cloud storage. This adds an extra layer of security if your device falls into the wrong hands. 

Update Everything

Before leaving for the conference, update your devices' operating systems, antivirus software, and all applications. This ensures you have the latest security patches and features.

Privacy Screens

Consider using a privacy screen protector for your laptop and mobile devices. These prevent visual hacking by limiting the viewing angle of your screen – particularly useful in crowded conference settings.

By following these tech tips, you can focus on networking, learning, and representing your firm professionally without worrying about tech mishaps or security breaches. Remember, in the legal profession, protecting client confidentiality extends beyond the office – it's crucial even at professional events.

Stay tech-savvy, secure, and make the most of your conference experience!

🤗

Stay tech-savvy, secure, and make the most of your conference experience! 🤗

Happy Lawyering and Happy Learning!

Ep. # 95, Revolutionizing Immigration Law and Law Practice as a Whole, Tech Strategies for Modern Attorneys, my conversation with Ruby Powers.

This week’s episode features Ruby Powers, a board-certified immigration attorney, author, speaker, small business owner, law practice management consultant, and podcaster. She is the founder of Powers Law Group, a Houston-based, full-service immigration law firm. She provides comprehensive services such as family immigration, employment-based immigration, consular processing, asylum, deportation, and waivers of inadmissibility. She joined us today from Salt Lake City, Utah just after the 2024 Lex Summit to talk about her current tech setup and share some suggestions for those transitioning to a new LPM.

In addition to her current tech setup and suggestions for new LPM transitions, she explains what security measures she’s taken while traveling internationally and also while border-crossing. 

Join Ruby and me as we discuss the following three questions and more!

1. What are the top three pieces of tech, whether it be hardware or software, that you think every attorney should have to power up their practice?

2. You recently transitioned your LPM. What are your top three suggestions to lawyers when they're making this transition?

3. What are your top three pieces of tech, hardware, software or utility that a lawyer should expect from their LPM? 

In our conversation, we cover:

[01.27] Tech Setup – Ruby’s current tech setup.

[04.30] Power up – Ruby’s best three tech pieces that every attorney should have.

[07.40] Security – Ruby explains how she maintains security while traveling internationally.

[08.43] Client data protection – Ruby explains how she secures client data when crossing the border.

[10.25] LPM Transition – Tuo three suggestions when transitioning to a new legal project management.

[15.00] The top three pieces of technology, hardware, software, or utilities that lawyers should expect from their legal project management software

Resources:

Connect with Ruby

• LinkedIn - linkedin.com/in/rubypowers/

• Website -

  • powersstrategygroup.com/

  • rubypowers.com/ 

• Power Up Your Practice: Create the Law Firm and the Life You Deserve By Ruby Powers - amazon.com/Power-Up-Your-Practice-Deserve/dp/B0DJB1FL5R

• Power Up Your Practice Podcast: https://podcasters.spotify.com/pod/show/ruby-powers2

Equipment Mentioned in the Podcast

• HP Computers - hp.com/us-en/shop/cat/laptops

• Jabra Headset - jabra.com/en-apac/

• Samsung Android - samsung.com/us/smartphones/

• Yeti Microphone - blueyetimicrophone.com/ 

Software & Services Mentioned in the Podcast

• ChatGPT - chatgpt.com/

• Dropbox - dropbox.com/

• f.lux - justgetflux.com/

• FileVine - filevine.com/

• Moment - momentcrm.com/

MTC: AI in Law: Protecting Client Privacy While Embracing Legal Tech Innovation! 🚨

Artificial intelligence is rapidly becoming an integral part of the software tools lawyers rely on daily. From legal research platforms to document management systems, AI is being baked into the very fabric of legal technology. For instance, Google's Gemini AI is now integrated into Gmail on Android devices, offering to summarize and organize emails. Similarly, Apple is developing its own AI called Apple Intelligence, which aims to enhance various aspects of its ecosystem. Even smartphone manufacturers like Google are incorporating advanced AI features into their latest devices, such as the Pixel 9 Pro XL, which offers AI-powered image editing and call transcription capabilities.

While these AI advancements promise increased efficiency and productivity, many lawyers are understandably wary of the technology's encroachment into their professional domain. The legal profession is built on a foundation of trust, confidentiality, and ethical obligations to clients. As AI becomes more prevalent, attorneys must grapple with the potential risks it poses to client privacy and data security.

One of the primary concerns is the protection of clients' personal identifiable information (PII) when using AI-powered tools. Lawyers have an ethical duty to safeguard client confidentiality, and the use of AI introduces new challenges in fulfilling this obligation. For example, when using AI-powered email summarization tools or document analysis software, there's a risk that sensitive client information could be inadvertently shared with third-party AI providers or stored in ways that compromise its security.

Moreover, the training of AI models raises additional privacy concerns. Apple's efforts to scrape content for AI training have met resistance from major publishers, highlighting the contentious nature of data collection for AI development. This underscores the need for lawyers to be vigilant about how client data is used and processed by AI systems they employ in their practice.

The legal profession must also contend with the potential for AI to introduce errors or biases into legal work. While AI can process vast amounts of information quickly, it lacks the nuanced understanding and ethical judgment that human lawyers bring to their practice. Overreliance on AI-generated content or analysis could lead to serious mistakes or ethical breaches if not properly vetted by legal professionals.

To navigate these challenges and protect client PII when using AI in legal work, lawyers should consider the following top three tips:

1. Conduct thorough due diligence on AI tools: Before adopting any AI-powered software, carefully review the provider's data privacy policies, security measures, and compliance with relevant regulations. Ensure that the AI tool does not retain or use client data for purposes beyond the specific task at hand. 

2. Implement strict data handling protocols: Establish clear guidelines for how client information is input into AI systems. Use anonymization techniques when possible and limit the amount of PII shared with AI tools to only what is absolutely necessary for the task. 

3. Maintain human oversight: Always review AI-generated content or analysis critically. Use AI as a supplementary tool rather than a replacement for legal expertise. Implement a process for human verification of AI outputs before they are used in client matters or legal proceedings.

As AI continues to evolve and integrate into legal practice, lawyers must remain vigilant in protecting their clients' interests and upholding their ethical obligations. By approaching AI adoption with caution and implementing robust safeguards, the legal profession can harness the benefits of this technology while maintaining the trust and confidentiality that are fundamental to the attorney-client relationship.

MTC

My Two Cents: Podcasting for Lawyers - How the 2024 Podcast Movement in DC is Shaping Legal Practices.

Your favorite Tech-Savvy Lawyer at 2024 Podcast movement!

There is a clear, growing intersection of law and podcasting. This is why I attended last week’s 2024 Podcast Movement in Washington, DC.  As a lawyer who attended this event, I found myself amidst a vibrant community of creators, including familiar faces like former podcast guests David Hamilton of Mac Geek Gab and Gordon Firemark, known as The Podcast Lawyer™. Although the number of lawyers was small, the convergence of legal professionals and podcasters underscores a compelling trend: lawyers should embrace podcasting as a powerful tool for their practice.

Benefits of Podcasting for Lawyers 

Podcasting offers numerous advantages for lawyers. Firstly, it serves as an excellent platform for thought leadership. By sharing insights and expertise, lawyers can establish themselves as authorities in their respective fields. This not only enhances their professional reputation but also attracts potential clients who seek knowledgeable legal counsel. And when you see sponsors and vendors like CNN Radio, NPR, and SiriusXM, there is clearly a large market to tap into and as I think echoed amongst the attendees there is plenty of room for more podcast shows and talent. THIS COULD INCLUDE YOU!

Moreover, podcasting provides a unique opportunity for networking and collaboration. At the Podcast Movement, reconnecting with previous podcast guests like Dave and Gordon and meeting and hearing from people like Lindsay Bowen and Andrea Sager (both discussed below) exemplified the community-building aspect of podcasting. Such interactions can lead to fruitful partnerships and referrals, expanding a lawyer's professional network.

Lawyer like any podcaster must be mindful of legal issues when podcasting!

Additionally, podcasting can demystify legal concepts for the general public. By breaking down complex legal issues into accessible content, lawyers can educate their audience, fostering a better understanding of the law. This educational aspect not only benefits listeners but also positions lawyers as approachable and client friendly.

Legal Concerns in Podcasting

Despite its benefits, podcasting is not without legal challenges. During the Podcast Movement, Gordon Firemark's presentation, "Lights, Camera, Lawyers! - Legal issues video creators encounter that you might not have considered," highlighted potential pitfalls. Issues such as intellectual property rights, defamation, and privacy concerns are paramount. Lawyers venturing into podcasting must be vigilant about these legalities to avoid potential liabilities.

Lindsay Bowen, another lawyer for podcasters, discussed "NO FAIR! Let's talk about fair use," emphasizing the importance of understanding copyright laws when using third-party content. Furthermore, I talked with lawyer Andrea Sager of The Legalpreneur Podcast about on getting trademarks for your podcast underscoring the necessity of protecting one's brand in the podcasting space.

Final Thoughts

There is a large and growing market for lawyers who podcast!

Through The Tech-Savvy Lawyer.Page Blog and Podcast, I have consistently advocated for the integration of technology in legal practice. Tools like Podcasting presents a valuable opportunity for lawyers to expand their influence, connect with peers, and educate the public. This aligns perfectly with the ethos of podcasting, which democratizes information and reaches a broad audience.

However, it is crucial to navigate the legal landscape carefully. By understanding and addressing potential legal issues, lawyers can harness the full potential of podcasting, ensuring it becomes a beneficial extension of their practice. As the legal profession continues to evolve, embracing platforms like podcasts will be essential for staying relevant and impactful in the digital age. 

MTC

Stay tuned as I hope to have some exciting announcements in the months to come!

📢 🎙️ 📒

Stay tuned as I hope to have some exciting announcements in the months to come! 📢 🎙️ 📒